Published bi-monthly, What's New in LAB Technology keeps science and laboratory professionals abreast of what's happening in the Australian and New Zealand markets.

What's New in LAB Technology has an editorial mix of business news, industry comment, feature articles, case studies and succinct new product and news items making it a 'must read' for laboratory managers in business and industry.

Target Audience

Every laboratory facility in Australia (government and private) and New Zealand, including universities, hospitals, biotech, research and clinical. Qualified readership includes department heads, lab management, and senior scientific and technical officers. Click here for a sample reader list.

Audited Circulation

8,494 (CAB Audit : March 2009). Publishes bi-monthly.

Circulation by job title
  • Lab Management (20%)
  • Lab Director/Dept Head (15%)
  • Technical Officer (15%)
  • Corporate Management (14%)
  • R&D/Quality (11%)
  • Consultant (9%)
  • Lab Personnel (8%)
  • Education (5%)
  • Other (3%)
Circulation by industry
  • Analysis/Testing (20%)
  • Research - Life Sciences (13%)
  • Clinical/Life Sciences (13%)
  • Research - Clincal/Medical (12%)
  • Education/Training (10%)
  • Research - Other (10%)
  • Technical Service Maintenance (9%)
  • Environmental Waste (5%)
  • Quality Assurance (5%)
  • Non-Laboratory Environment (3%)

Editorial Calendar

For the latest Editorial Calendar see our corporate web site www.westwick-farrow.com.au and follow the Laboratory Technology links.